Zhongmao home textile showed its embroidery techno

From August 7 to 9, 2015, Zhongmao home textile made a wonderful appearance at the autumn 2015 Shenzhen home textile exhibition, attracting the attention of many people. Home hotline and curtain world reporters interviewed Zhao Junhui, general manager of Zhongmao home textile at the exhibition site

from August 7 to 9, 2015, Zhongmao home textile made a wonderful appearance at the autumn 2015 Shenzhen home textile exhibition, attracting the attention of many people. Home hotline and curtain world reporters interviewed Zhao Junhui, general manager of Zhejiang Zhongmao Home Textile Co., Ltd. at the exhibition site

on site interview guests: Zhao Jun, general manager of Zhejiang Zhongmao Home Textile Co., Ltd.

main products of Shenzhen home textile exhibition: embroidery technology based on ribbon embroidery, water-soluble embroidery and color embroidery series products

Zhao Jun, general manager of Zhejiang Zhongmao Home Textile Co., Ltd. will accept an exclusive interview with home hotline reporters

curtain world: Hello, Mr. Zhao! What distinctive new products did Zhongmao home textile bring to this exhibition

Zhao Junhui: what we bring this time is the embroidery technology based on ribbon embroidery, as well as water-soluble embroidery and color embroidery series products. Our three-dimensional process of ribbon embroidery is relatively strong, water-soluble permeability is relatively good, color embroidery is relatively realistic, and the flower series is very vivid

curtain world: are your products all original designs? Can you briefly introduce your design team

Zhao Junhui: all of them are designed by ourselves. Our design team is relatively strong. Among the designers, there are those who came from professional courses and artists. The design inspiration mainly comes from life. They will go out to collect wind, understand the needs of life and consumers, and then develop according to relevant needs

curtain world: at present, the overall soft decoration of large household has become a trend. What do you think of this trend? How is your company going to meet this opportunity

Zhao Junhui: the overall soft decoration is the wind vane of our industry, which I agree with very much. Our company is also gradually transforming in this direction, including the pillows and bedding we designed, and is trying to integrate the embroidery process into the overall soft clothing collocation

exterior view of Zhongmao exhibition hall

curtain world: now e-commerce is very popular, has Zhongmao home textile contacted this piece

Zhao Junhui: we have also been doing this. We have our own websites and online stores on Taobao and tmall. We are also developing further with the help of the popular "Internet +" now, including the open ERP system

curtain world: the development of the whole industry is not very prosperous this year. How about the sales of Zhongmao in the first half of the year? What is the next development plan

Zhao Junhui: our sales in the first half of the year were OK, but there was no significant increase. Although the industry is stagnant this year, the waves will wash away the sand, and some small companies will be eliminated. Next, we will continue to implement the original plan, deepen the influence of the brand, increase the service team, improve the service system, and constantly maintain the market. This year, we set up Zhongmao cloth art business school to carry out systematic training for our customers, so that they can improve their thinking and have a deeper understanding of cloth art products. In this way, our customer channels will become more and more perfect and better

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